Platform Overview
Both EarlyCRO and VWO position themselves as all-in-one CRO platforms, offering A/B testing alongside qualitative research tools.
Pricing: The Critical Difference
VWO uses a modular pricing model where you pay separately for each capability:
If you want both testing AND qualitative insights with VWO, you're looking at purchasing multiple products. This can quickly add up to $500-1000+/month for a complete solution.
**EarlyCRO takes a different approach:** Everything is included in one platform at one price.
"With VWO, we were paying for three separate products. Switching to EarlyCRO saved us over $400/month and actually gave us a better experience." — Growth Lead at an e-commerce startup
Performance and Page Speed
Both platforms require adding JavaScript to your site. This is where EarlyCRO has a significant advantage:
The smaller footprint means EarlyCRO has less impact on your Core Web Vitals.
The Bottom Line
For most teams looking for a complete CRO solution, EarlyCRO offers better value. You get A/B testing, heatmaps, session recordings, and form analytics all in one platform at a price that's often lower than VWO's testing product alone.